We help healthcare and medical brands better connect with patients in an increasingly digital world.
As consumers take more active role in their healthcare decisions, healthcare brands must listen and adapt in order to remain relevant. Our patient-centric marketing strategies are based on an in-depth evaluation of your practice's strengths, needs and demographics. Each practice is unique and we take the time to understand before creating our strategies to increase patient volume and position your practice correctly inside your target market.
We Manage Your Reputation Online
84% of patients rely on online reviews when evaluating a physician. State Media helps you manage your online reviews and use them as a positive business driver.
We Leverage Patient Testimonials
By 2019, video is predicted to make up 80% of all internet traffic. Our video production team will help you tell your most powerful patient stories through one of the most effective online mediums.
We Target Quality Patients Online
We target patients by building and managing highly optimized campaigns through email, search, display and social media networks. Our campaign optimization tactics focus on the key performance indicators most important to your practice to ensure that we fill your waiting room with quality patients.
We Connect You With Referring Physicians
We target referring physicians by building and managing highly optimized campaigns through email, search, display and social media networks. While patients today are taking more control over their care plan, it is still important to reinforce relationships with referring physicians.
We Increase Your Practice's Visibility
It is critical that patients come across your practice when searching for a care path. We develop, manage and continuously optimize your practice’s visibility through efforts like Search Engine Optimization (SEO), Search Engine Marketing (SEM) and listing distribution which are specially tailored for medical professionals and healthcare institutions.
We Develop Shareable Content
We specializes in producing original content that is unique and shareable for your practice. In a crowded digital world, this is crucial. The content we develop comes in many forms based on the particular client’s needs and includes professional level video production and editing, native content, social media content and blog development. This quality content is used to create a multi-channel marketing campaign and to establish your practice as the expert in your field.
We Test, Measure, & Track Everything
Our clients have been blown away by the data we have presented to them. Tracking, testing and measuring your campaigns is vital to the success of each initiative. Our unique ability to proactively interpret patient behavioral data allows us to make key decisions that continuously creates a flow of new and qualified patients.
Who We Serve